GTX 280 and 260 prices being reduced
NVIDIA’s new video cards are set to receive a much-needed price drop in order to compete more effectively with AMD’s 4800 series. As we reported last week, the G200 cards were not selling as quickly as anticipated for a new GeForce release. Whilst this might attract new buyers, we can’t help but feel sorry for those who just shelled out up to £400 for their 280 only to see its price plummet by as much as £100!

July 22nd, 2008 at 4:10 pm
£300 is still too much these days. The 4870 will be around £160 soon enough and that seems to be ‘top of the range’ enough for most people.
It doesn’t seem that long since the 9800 series was new. Anyone who’s upgraded to a recent card in the last 12 months is unlikely to fork out for a new card….maybe £120 for the extra poke the 4850 provides over current cards on the market, and even that’s probably pushing it.